EQUIORA
Thesis project
Equiora is a visual identity created for an unique equestrian center.
THESIS PROJECT
BRAND KEYWORDS
Sustainable
Sustainability is expressed through respect for nature, horses and environmental resources. The use of entirely sustainable leather dedicated to the creation of equestrian harnesses represents Equiora's strength, as well as applying solutions that make it an entirely sustainable center.
Inclusive
Inclusivity is the human heart of the center, an open, welcoming space capable of creating a strong and healthy community. The exclusive nature of the sport is countered through activities such as hippotherapy, ethological taming courses, and the opportunity to use spaces open to all.
Innovative
Innovation is the tool that makes Equiora's vision possible. Evolved and functional design solutions, attentive to human and animal welfare. Laser, vibration, veterinary team, and paddock trail therapies: just some of the many innovations available for horse well-being.
Logo mockups
